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Natural Awakenings Now in Safeway Stores! [publisher's letter]

Publisher Tracy Patterson with her dog sitting in the desert resting up from a hike

Tracy Patterson

The beauty of a niche magazine is that it’s a small, targeted publication chock-full of information focusing on specific topics; as you know, Natural Awakenings’ emphasis is on “healthy living, healthy planet.” When readers, like yourself, pick up a copy, they know they can expect health-conscious and eco-conscious material.

The challenge with a niche magazine like Natural Awakenings Metro Phoenix & Northern Arizona is the distribution in this huge territory―almost 5 million people! It's simply not feasible to provide enough magazine pickup locations in every neighborhood over such a large area. We’ve done our best over the years, and also provide a digital edition for those who either can’t find a copy or prefer the no-paper option.

The good news is that starting with this edition, we will now be in almost 50 Safeway stores across the Valley, along with nearly 20 Albertsons and one Whole Foods. We are also in hundreds of independent locations. If you’ve had trouble finding a copy of Natural Awakenings, chances are you’ll be able to pick one up at your nearest Safeway or Albertsons. Below is a list of the supermarket chains we are now in:

For the Safeway and Albertsons/Whole Foods List click here.